Tag Archives: gTLD

ICANN Top-Level Domain Name Opportunities and Risks

ICANN’s new generic top-level domain name (gTLD) program has introduced opportunities and risks for companies, and probably not in equal measure.  Several weeks ago, we posted some guidance  regarding steps all brand owners should be taking to secure their valuable trademarks in connection with the launches of the new top-level domain names.  Joshua Jarvis, a […]

5 Steps To Protect Your Brands in the New gTLD Regime

The time is upon us. After years of anticipation, lobbying for delays and more robust trademark protections, and otherwise steeling themselves against the oncoming tide of new, generic top-level domain names (gTLDs), brand owners are faced with the reality of ICANN’s far-reaching program: the first new gTLDs have been “delegated” — received final approval from […]

Domain Name Update: Trademark Clearinghouse to Launch in March

  As we have discussed at length, over the next couple of years several hundred new generic top-level domain names (gTLDs) such as .family, .home, and .toys are expected to be introduced into the domain name system.  The majority of these domains will be “open” in nature, meaning they will be open to the public […]

Reveal Day Popularity Contest: The Most Common gTLD Applications

As we discussed last week, today is ICANN’s “Reveal Day,” and all of the new top-level domains and their applicants are available for the public to review. All businesses should review this list to determine whether any of the proposed strings presents risks or opportunities. The applied-for strings appear to be a pretty even mix […]

New gTLD Update: All Systems Are…Suspended?

As part our continuing coverage of ICANN’s New gTLD Program, we had planned a post regarding the close of the gTLD application window and the imminent unveiling of the new top-level domain applicants and their respective applications on April 30 — colloquially known as “Reveal Day.” However, due to an unfortunate glitch in ICANN’s TLD […]